If you had to describe this brand with one word, you may say authentic.
If you could use two words, then you should just say De Marchi.
The historical Italian cycling apparel company needed to enter a brand new chapter of its prestigious life cycle. We started right from the basics with the aim of establishing the real values that inspired De Marchi throughout the decades. Once the brand identity was established we translated the allure in some fundamental points that guided us in developing a wide range of communication tools: from the product lines catalogues conceived to be placed within the company’s stands at the main international cycling fairs to email invitations, advertising in premium magazines and web banners.
And a lot more to come!